yes, there are some finance apps in India that feel made for Gen Z: lightweight, visual, mobile-first, and more forgiving than traditional banking tools. I’ve tried a few and below are some of my favourites along with what makes them good.
What Gen Z Looks for in a Finance App:
From my experience, here’s what feels important:
• Clean, easy design (not too many buttons or menus)
• Instant / minimal setup (mobile/KYC should be quick)
• Real-time updates: expenses, balance, maybe small investments
• Budgeting tools with nudges, not just charts
• Features around micro-investing, auto-savings, or spare change investing
• Transparent fees or none at all
Apps in India That Are Gen Z Friendly:
1. Fi
It’s a neo-banking product backed by a real bank, but everything’s digital, fast, and built for young users.
You can track your spends, set goals, automatic rules for saving.
2. Jar
This one’s cool for saving passively: it rounds off your spare change (from daily spends) and invests in digital gold.
Good if you want something that works in the background without effort.
3. ET Money
More than just budgeting: mutual funds, insurance, fixed deposits, etc. But still friendly UX and mobile-first.
Also has features like categorizing spends, credit score monitoring.
4. Kuvera
If investing interests you, this feels less intimidating than traditional stock trading apps.
Direct mutual funds, with simple dashboards, plus some more advanced tools if you want to explore.
My Personal Pick
If I were you and wanted one app to try first, I’d go with Fi — it hits a lot of the Gen Z sweet spots: good design, low friction, helpful automations, and enough features without feeling overwhelming.
Official Website to Check Out
You can check out ET Money here:
see what they offer, how things are laid out, and whether it feels like something you’d stick with.