Hyatt properties in Europe, Africa and the Middle East offering 25% discount?

I noticed that Hyatt is offering a 25% discount on properties in Europe, Africa, and the Middle East. Can anyone share if this sale is valid across all Hyatt brands in these regions, which dates it applies to, and how to book to get the discount?

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This offer is valid till Aug 7.
To take advantage of this promotion, you must book your stay on Hyatt’s website, via the World of Hyatt app, via a Global Care Center or by contacting your personal travel professional and requesting the relevant discounted rate. You won’t get this deal through a third-party booking platform like Capital One Travel, for example.

You’ll earn at least 5 World of Hyatt points per dollar spent on your stay, and you’ll earn even more if you hold Hyatt elite status or a Hyatt cobranded credit card. You could earn extra if you stack this sale with Hyatt’s summer bonus points offer.

World of Hyatt points are among the most valuable hotel rewards: TPG’s July 2025 valuations peg them at 1.7 cents each. Thanks to Hyatt’s generous award chart, you can redeem them for free nights starting at just 3,500 points. You can even redeem them at all-inclusive resorts, glamping properties Mr & Mrs Smith hotels.